Performance optimization

Make a Slow WordPress Website Fast, Using Evidence

Speed advice is full of folklore. We start with measurements, find the specific causes on your site and change only what the data points to. That means fewer risky guesses and results you can verify.

Who this is for

  • Owners whose WordPress site feels slow or whose pages take a long time to appear on a phone.
  • Sites with poor Core Web Vitals in Google Search Console.
  • Elementor and WooCommerce sites that have accumulated plugins and weight.
  • Businesses running ads who are paying for visitors who leave before the page loads.

Oversized images

Photos uploaded straight from a phone or camera are often several times larger than the page needs.

Too many plugins and scripts

Every plugin can add files and queries, including on pages where it does nothing.

A bloated database

Old revisions, expired transients and large autoloaded options are loaded on every request.

Weak hosting or no caching

A slow server or missing page cache adds delay before the page even begins to arrive.

Measure, then fix

Google’s published thresholds for a good experience are Largest Contentful Paint at or under 2.5 seconds, Interaction to Next Paint at or under 200 milliseconds and Cumulative Layout Shift at or under 0.1. We use these as targets, not promises. Results depend on your hosting, content and traffic.

We build tools for this ourselves. Guru Site Health, our WordPress audit plugin, checks for issues that quietly slow a site, such as large autoloaded options, accumulated post revisions and expired transients, and shows them in plain language.

We take a before-and-after measurement on the pages that matter, so you can see what changed and what did not.

  • Measure mobile and desktop performance on key pages before touching anything.
  • Compress and resize images, and serve modern formats.
  • Load fonts efficiently and remove what is unused.
  • Audit plugins, remove what is redundant and replace heavy ones.
  • Clean the database and review autoloaded options.
  • Set up caching and review the hosting where needed.

What you get

  • Baseline measurements for key pages on mobile and desktop
  • A ranked list of causes with expected impact
  • Image, font, script and plugin optimisation
  • Database and autoloaded-options clean-up with a backup first
  • Caching configuration
  • Before-and-after measurements and a short report

Verifiable results

You see the numbers before and after, on the pages that matter.

Fewer risky guesses

Changes follow measurements, with a backup before anything is touched.

Better for visitors and for search

Faster pages are easier to use, and Core Web Vitals are part of how Google assesses page experience.

How it works

5 clear steps, so you always know what happens next and what is expected of you.

Start the first step

  1. Measure

    Baseline tests on key pages and a look at what loads.

  2. Diagnose

    Find the specific causes: images, scripts, plugins, database or hosting.

  3. Back up and fix

    Take a backup, then make changes in order of impact.

  4. Re-test

    Measure again and compare with the baseline.

  5. Report

    A plain summary of what changed and what is left.

Relevant examples

Frequently asked questions

Can you guarantee a perfect PageSpeed score?

No. Scores vary between runs and depend on hosting and content. We aim to improve real-world speed and the Core Web Vitals targets, and we show our measurements.

Will you remove my plugins?

Only the ones that are redundant or harmful, and only after checking what each one does. We take a backup first and test afterwards.

Is it my hosting?

Sometimes. We test to find out instead of guessing, and tell you honestly when hosting is the limit.

Do you optimise WooCommerce and Elementor sites?

Yes. These tend to accumulate weight, so they often have the most to gain. Both have dedicated pages on this site.

Guru Prasad Y, founder of BuildWithGuru

Guru Prasad YFounder, BuildWithGuru

I design and build every project myself, so the person you talk to is the person who builds it.

Let’s talk about your project

Tell us about your business and what you need. We will suggest a practical starting point and explain exactly what is and is not included.

Enquire